Print Pieces
Scroll ↓
Catalogs and Brochures
Imaging Optics Catalog
Very First Draft
A few brainstorms later…
Final, Finished Cover
As my first catalog cover design, the 2026 Imaging Optics Catalog posed a interesting challenge. The goal was to show off four products, each with it’s own characteristics that makes it suitable for “Harsh Environments.” At first, I took this too literally, even going as far as to out one lens on the side of a mountain in an avalanche. realistically, all these lenses are used in an industrial setting, and should be pictured as such. My next iteration was closer, but could be pushed even further. The final cover portrays the focal characteristic of each lens, with AI used to modify the product photography of the waterproof and athermal lenses to further display their ability to work in wet conditions and ability to perform in extreme temperatures.
Applications and Solutions Brochure
The 2025 Applications Solutions brochure is a print piece highlighting products that work in specific use spaces. The cover features various applications for Edmund Optics’ products, such as agriculture, robotics and biomedical environments. The table of contents is also featured on the cover as a means of being direct, so customers know exactly where to look at first glance. The back cover features a quote from a satisfied customer, one who praises the quality of products and expert support the company offers.
Your Lab Partner Brochure
This four page brochure was made as a University visit and tradeshow handout to demonstrate Edmund Optics’ offerings for customers lab spaces. The target audience were students, grad students, professors, and optics professionals who worked in a lab setting. The front cover displays a collage of product, examples of resources on the Edmund Optics knowledge center, and a shot of an optics professional at work in a lab. The inside features a number of online resources and products from three categories that are pertinent to the lab setting, along with brief descriptions of each product. The back cover emphasizes the offered discount, same day shipping, and top brands/their offerings.
The Optics and Photonics Book
The Master Source Book, also know as the Optics and Photonics book, is a 500 page catalog released on a yearly basis. Being part of this project means updating presentations, creating new ones for new products and working with a team of engineers to get as much on the page as possible without sacrificing the design.
Merch
The Altitud Mountaineering Group was looking for a new design for their yearly T-shirt. I took their logo, combined it with a black and white image of Mount Rainier (a mountain they had successfully summited the previous year) and mapped out their route with the blue line.